Louise LeoneHow a complex Umbraco platform, built at pandemic pace and scaled across the entire service ecosystem, became the digital backbone of one of the UK's largest private COVID-19 testing operations.
Louise LeoneA fully specified enterprise content model for a composable CMS transformation: six content types, ten reusable components, and ten documented modelling decisions with rationale.
Louise LeoneHow a complete editorial system — narrative principles, tone of voice, audience segmentation, and seven content formats — was adopted unit-wide at The Open University and sustained for four years.
Louise LeoneHow a structured five-question synthesis framework translated 30 findings from 17 stakeholder interviews into 15 prioritised recommendations that drove every downstream decision in the programme.
Louise LeoneComponent-based content modelling for a Shopify 2.0 rebuild. How structured content, reusable components, and editor empowerment transformed a fast-growing fashion brand's digital store.
Louise LeoneA worked example demonstrating how a 12-month enterprise content transformation programme is structured, planned, and governed across four sub-brands, ten markets, and 25 artefacts.
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